About Reina Trust Building:

For more than 35 years, Reina has specialized in building, sustaining, and restoring trust. We are driven by a single, powerful objective: to foster cultures of trust that heal, connect, and empower people to grow, collaborate and thrive – together. This mission has guided every aspect of our work. Through research-backed tools and proven methodologies, we support people in making trust an intentional, everyday practice that powers resilient workplace cultures where individuals thrive, teams flourish, and performance soars.

Trust building isn't just our job – it's our purpose. Learn more

Trust Begins With You

About the Reina Trust Assessments:

Reina Trust Assessments are a series of integrated, psychometrically sound assessments that measure trust at the organizational, team, and leadership levels. The assessments are based upon the Reina Trust and Betrayal Model® and its Dimensions of Trust: The Three Cs®: Trust of Character®, Trust of Communication®, and Trust of Capability®, from the book The Art of Trust Building: Transform Lives, Teams, and Organizations.

Reina's Trust Assessments provide valuable insights into distinct trust dynamics to help leaders, teams, and organizations understand where trust is strong and where opportunities for growth exist. Each assessment measures observable trust building and trust breaking behaviors from quantitative and qualitative data gathered. Normative data is provided for each assessment that is based on assessment ratings from the Reina Assessment Database.

Built on over 30 years of academic research, rigorous testing, and field experience, these signature assessments are used worldwide to drive measurable business results.

Learn more about Reina's suite of Trust Building® assessments.

The Reina
Leadership
Trust Scale®

Help leaders understand how trust in their relationships shapes their performance and strengthens their teams.

The Reina Leadership Trust Scale® (LTS) measures the level of trust in a leader from a 360° perspective. It highlights how others perceive a leader's trust building behaviors and where vulnerabilities may erode connection.

The assessment includes 48 multiple-choice questions and three open-ended questions, combining data with meaningful feedback.

With these results, leaders gain targeted, actionable insights and strategies for strengthening relationships and creating a culture of high performance.

The Reina
Team
Trust Scale®

Trust lives in the relationships between team members – and those relationships drive performance.

The Reina Team Trust Scale® (TTS) measures trust from its team members' perspective. It reveals the behaviors that strengthen collaboration, as well as those that may strain or erode trust.

The assessment consists of 48 multiple-choice questions and three open-ended questions, combining data with meaningful feedback.

The results help teams identify their strengths, uncover areas of vulnerability, and take intentional focused action to build stronger connections and improve performance.

The Reina
Organizational
Trust Scale®

Leverage trust building to strengthen relationships, change culture and drive organizational success.

The Reina Organizational Trust Scale® (OTS) measures the level of trust within an organization, department or division. It captures how people within the organization perceive trust in both employees' and management's behavior, highlighting what builds trust and where trust might be at risk.

The assessment consists of 54 multiple-choice questions and three open-ended questions, combining data with meaningful feedback. Results can be segmented to uncover trust levels across specific groups or areas.

With these insights, leaders can take targeted action to strengthen relationships, elevate culture, and drive sustainable success.

The Reina
Customer
Trust Scale®

Discover the depth of trust your customers place in your organization.

The Reina Customer Trust Scale® is a 360° assessment that reveals the behaviors that truly drive customer confidence and loyalty, and those that erode client relationships.

The assessment includes 48 multiple-choice questions and three open-ended questions, combining data with meaningful feedback.

Through the insights gained, leaders are able to make data-driven decisions that deepen customer relationships, drive satisfaction, and create a sustainable competitive advantage.

The Reina
Individual
Trust Scale®

Measure your self-perceived trustworthiness – an ideal starting point for anyone embarking on a trust building journey.

The Reina Individual Trust Scale® (ITS) is a self-assessment designed to help individuals understand the level of trust they bring to their relationships and how their everyday behaviors either build or erode trust with others. As a companion to our newest book, The Art of Trust Building: Transform Lives, Teams, and Organizations, the ITS provides practical, personalized insights that deepen learning and support meaningful growth.

Through the ITS, participants gain greater self-awareness around how their current behaviors shape others' perceptions of their trustworthiness. The report highlights key strengths, identifies opportunities for growth, and provides personalized coaching tips and actionable strategies to strengthen one's ability to build, maintain, and restore trust in relationships.

Learn more about the ITS & The Art of Trust Building here.